Westfield shopping centres throughout New Zealand attract more than 80 million visits each year, offering unprecedented access for companies looking to advertise or promote their brands.
Westfield BrandSpace, the mall media division of Westfield NZ, offers an extensive range of in-centre opportunities to promote products and brands directly to your target consumers. Using the common mall space in Westfield centres throughout New Zealand, you have the opportunity to sell, promote, launch, and sample your product, service or brands.
Westfield shopping centres deliver a unique brand experience, by allowing consumers an opportunity to touch, feel, hear, see, try and buy your product. We offer this opportunity from a small to large scale, reaching a combined weekly audience of more than 1.5 million shoppers across the portfolio of 12 centres.
You can select a combination of shopping centres to deliver a specific target market or achieve mass reach across the portfolio. To help you target your campaign, Westfield can provide each individual shopping centre's demographic mix based on trade area data.
Available methods include:
" retail;
" sampling and promoting;
" experiential marketing;
" signage / media;
" marketing partnerships
Contact the Westfield New Zealand BrandSpace team to learn more about in-centre promotional opportunities.
Contact Westfield New Zealand BrandSpace
Level 2, Office Tower
277 Broadway, Newmarket, Auckland
New Zealand
Telephone: (09) 978 5050
Fax: (09) 978 5070
Email: brandspace@nz.westfield.com
Westfield Group